Covergirl. American cosmetics brand CoverGirl has chosen its first-ever male model as its official ambassador, in the face of 17-year-old YouTube star and New York-based makeup artist James Charles. Together, Roncal and RuPaul created a massive collection that embodies the fun of wearing makeup, in what he says are the shades every beauty lover should have whether they're a down-to-Earth everyday user or a professional drag queen. Ad Choices. Crypto Roncal wants to make it extra clear that while sponge eye applicators have a bad reputation, the one included with this palette has intention behind it. But never has it featured a man. They crossed paths when Rupaul came to the designer's offices for a runway show fitting; what ensued was more than 20 years of friendship that's still going strong today. His skin and makeup are as flawless as you'd think. coverboy makeup name change. Don't just take my word for it though. You may be able to find the same content in another format, or you may be able to find more information, at their web site. Through QVC, customers will be able to select trio comprised of Dragmother, Showgirl, and Condragulations, or a combination of Now Prance, A Shade Shady, and Lippy. They went viral after he revealed that hed brought his own light ring to the portrait session do-over (he didnt like how the originals turned out). In an interview earlier this year, Charles told Marie Claire that makeup is an art form for him. James Charles has just been named CoverGirl's first ever male CoverGirl and will be starring in their upcoming mascara campaign. unless you renew or The aspiring makeup art To view this content, click 'Allow and continue'. CoverGirl is giving gender stereotypes a much-needed makeover. https://www.jaymesmansfieldbeauty.comUSE MY CODE \"MANSFIELD20\" FOR 20% OFF YOUR ORDER AThttps://www.manscape.comSUBSCRIBE TO MY NEW CHANNEL QUEENS OF THE STREAM!https://www.youtube.com/channel/UC6Q2LyrW43sF5zxbwzA7wBQLIKE MY TOOLS? 300 years after his death, the enduring legacy of Sir Christopher Wren, Strip club owner gets baptized, halts businesses after uncovering sex trafficking, God condemns it: Ex-astrologer dismantles horoscopes, warns of divinations dangers. The monochromatic eye look is absolutely gorgeous. Dubbed Coverboy (a nod to RuPaul's infamous song "Covergirl," perhaps), the brand aims to serve drag queens and everyday makeup wearers alike with a range of lipsticks, multi-purpose glitter gels, and dramatic falsies. "A really big makeup artist slash drag queen secret is when you want pigment to really show up, you're going to use a sponge because they lay the product down so well," she says. There were some negative responses to CoverGirls Instagram post, with a few people threatening to boycott the brand. Use of this site constitutes acceptance of our If you're looking for a new beauty brand to stan, please look no further than Willam Belli's COVERBOY beauty line, a cosmetics company designed to appeal to creatives, drag queens, makeup artists, boys, girls, and virtually everyone else who can appreciate a good lash and a bold lip. But her favorite part about being in beauty is finding the most effective products, and then sharing that intel with othersbecause who wants to spend money on stuff that doesn't work? "I am so beyond excited and overwhelmed and happy and astonished and of course, SHOOK, to announce that I am the newest face of CoverGirl,'' Charles wrote on Instagram. We are trying out Willam's new line of makeup Coverboy. So why now? ', This website uses cookies to Were the bran muffin of journalism. Why start a makeup line now? "Im happy that I put forth a line that you dont need any brushes for," says Willam. "Every set I go to, the makeup artists have the Face Defender because it works so well," RuPaul says. If you're looking for a new beauty brand to stan, please look no further than Willam Belli's COVERBOY beauty line, a cosmetics company designed to appeal to creatives, drag queens, makeup. In what marks new overdue territory in the beauty world, a report from PeopleStyle reveals that the brand CoverGirl announced their first official Cover Boy, and he is as glamorous as youd expect. I am so thankful/excited for everything in store and the support has been amazing, he tweeted. He also is known for taking his high school senior picture to another level at Bethlehem Central High School in Delmar, New York. Willam admits that his color selection was a selfish one, hence his brand's high-contrast offering. subscription. When it comes to these products and all beauty in general, RuPaul has but one must-know tip: Makeup is not about using products to look like RuPaul, or anyone else for that matter; it's about using them to embrace your best features. 2023 BDG Media, Inc. All rights reserved. We believe news can and should expand a sense of identity and possibility beyond narrow conventional expectations. The Christian Science Monitor has expired. In response to an online video released earlier this monththat teaches children "some people aren't born boys or girls" Jason Benham urged pastors to speak out against such "nonsense" that seeks to "brainwash" kids. Our team handles all of the business's "C-suite" roles (e.g., co-CEO, COO, CMO, CFO) as well as all daily administrative and operational responsibilities. I've Been Single for 8 Yearsand I Blame My Makeup. In the week since, he lost millions of . But I think CoverGirl also hopes that this means more men will wear and buy makeup. Were seeing a lot of interesting things with these social media stars, from a marketing standpoint, says Robyn Goodman, a professor of advertising at the University of Florida, in a phone interview with the Monitor. We can't let our kids get brainwashed like this," Benham said. As for the Designer Lashes, there will be six different options ranging in price from $10 to $18. She's ready to turn the page following ex-husband's cheating. "James Charles is no exception. To say that Charles is talented would be an understatement. And if that means shopping COVERBOY, then hey, it's a win-win. You may remember him as the teen who decided to retake his senior portrait to ensure that his flawless highlight game got the recognition it deserved. It's fun to play with the trends, but you want to keep going back to the classics. He couldnt be more excited about the news! You can renew your subscription or By continuing to browse the site I can be confident with bare skin and with a full face, he told the magazine. Megan Fox Wore 14-Karat White Gold Nails to the Grammys, With 150 white diamonds, these gold nails are the very definition of. Willam advises to think outside the box with Glitter Jelly it's not designed only to be worn on the face. Of course, Willam's been beating his face for ages. Joining the growing list of Drag Race alumni stepping into the makeup industry full force is Willam Belli with his new line Coverboy. Photo: Courtesy of Coverboy. If you're a sucker for glitter and a snatched beat, I can almost guarantee COVERBOY is about to become your go-to brand for all things glam, so let's all take a minute to thank Willam for blessing us with this range: Thank you, thank you, thank you. "Hopefully, itll also help my beard not shine through." "When she asked me to collaborate, I thought, Absolutely.". All of our CoverGirls are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful, CoverGirl said in a statement to Huffington Post. "There's something there for everyone. With the help of the eternally glittering Katy Perry,the makeupbrand announced that the new face ofCoverGirl is Instagram star James Charles, a 17-year-old New York-based makeup artist who has been equally killing the cosmetic AND social media game since he launched his beauty account last year. Meet CoverGirl's first-ever CoverBoy, James Charles. I love being extra pic.twitter.com/7Qu1yu8U2P. James Charles, a 17-year-old makeup artist from New York, will be the new face of the iconic cosmetics brand. "I am so thankful and excited and cannot wait to show you all what we have in store," Charles wrote on Instagram, announcing that he will appear in ads for CoverGirl's new product So Lashy! At the age of 17, Charles is breaking boundaries and doing it in style. Our work isn't possible without your support. Gem is magenta pink base with chunky, iridescent octagonal glitters. "My favorite makeup company went under," Willam says, "I was like, better find a way to get some new free makeup." Were about kicking down the door of thought everywhere and saying, You are bigger and more capable than you realize. or call us at 1-617-450-2300. SPOILER, I looked sickening. James Charles is no exception. Charles will be appearing in advertisements for CoverGirls newest mascara called So Lashy, according to the Huffington Post. The singer reveals how grueling life was on the road. . ?? Join thousands of others to get the FREEDOM POST newsletter for free, sent twice a week from The Christian Post. Were at the cusp of potentially electing the first woman president of the United States, so we know that theres a shift going on in terms of gender norms, LaBennett says. IE 11 is not supported. In just that short time, the social star has gained almost half a million followers and created just about every makeup tutorial you can imagine. The paired blush combines a peach-y pink base with a hint of gold shimmer for a universally flattering flush. Charles, 17, now has more than 525,000 Instagram followers and 77,000 YouTube subscribers who come to check out his stylish creations. Carly Cardellino was the beauty director at Cosmopolitan. Of course, with great drag comes great glam, and according to Willam, he's always had a knack for it. Aspiring makeup artist and social media star James Charles, 17, has become the first male face of CoverGirl. You read that correctly: The newest CoverGirl is a boy. This article includes content provided by Instagram. Arguably the star of the whole show, Coverboy Glitter Jellies cost $12 each, come in four bold colors, and can be used just about anywhere you see fit. Were known as being fair even as the world becomes as polarized as at any time since the newspapers founding in 1908. continue to use the site without a Teenage makeup artist James Charles will be the cosmetic brand's first-ever male 'spokesmodel.' "These are the colors that I wear all the time, and they absolutely work," RuPaul says. The groundbreaking news was first announced on Perry's Instagram, before Charles took to his own social page to share the exciting news with his fans. During New York City DragCon on September 6, Willam announced something wholly unexpected: He's created his own makeup line, and it's just as delightfully confrontational as he is. One of the makeup industrys largest brands took a big step forward on Tuesday. ", "We instantly became friends," Roncal says of their meeting and longterm bond. CoverGirl believes in beauty for all, and we're proud to welcome James Charles to the family. CoverGirl has announced its first ever CoverBoy. See more ideas about james charles, covergirl, makeup. Now, watch Alyssa Edwards's full drag transformation: Don't forget to follow Allure on Instagram and Twitter. A religious liberty newsletter that is a must-read for people of faith. Your session to The Christian The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Cond Nast. CoverGirl announced its newest spokesperson is actually a cover boy. The actor describes Harry Styles as "a very kind guy.". TikTok has declared the white eyeliner is back. This type of public figure has the visibility of a traditional celebrity but at the same time already interacts with fans and followers on a personal level. This Chemical Peel Majorly Healed My Hormonal Acne, I Tried the New Long-Lasting Botox Alternative (!). It makes sense that in all aspects of American life, including the consumer realm, including cosmetics, we would see those shifts.. That just means more revenue for them.. Her hair was brighter than the red carpet. But the relationship goes both ways. A photo of him retaking his senior portraits in his makeup racked up tens of thousands of likes and retweets last month. I could look at this all day long and not get bored. subscription yet. The teen makeup artist and social media sensation has 441,000 Instagram followers, and Katy Perry, CoverGirl's ambassador, took to the social media site to make the announcement, according to USA Today. Help keep The Christian Post free for everyone by making a one-time donation today. The Monitor is a peculiar little publication thats hard for the world to figure out. A weekly digest of Monitor views and insightful commentary on major events. AMAZON INFLUENCER LINK!https://www.amazon.com/shop/jaymesmansfield?listId=14R96CDQQW1U3\u0026ref=idea_share_infBUY MY JAYMES MANSFIELD BOSOM BUDDY BELOWhttps://www.jaymesmansfieldbeauty.comBOOK A PERSONALIZED VIDEOhttps://www.cameo.com/jaymesmansfieldTIP A QUEEN ON VENMO: @JaymesMansfieldhttps://venmo.com/jaymesmansfieldSHIRTS ARE AVAILABLE NOWhttps://www.dragqueenmerch.com/collections/jaymes-mansfieldBookings \u0026 Inquiries: bookjaymesmansfield@gmail.comInstagram: @JaymesMansfieldTwitter: @JaymesMansfieldFacebook.com/JaymesMansfieldTumblr: TheJaymesMansfieldhttps://www.jaymesmansfield.com#jaymesmansfield #coverboy #willam User Agreement and Privacy Policy and Cookie Statement and James is a 17-year-old makeup artist best known for his makeup tutorials on YouTube and Instagram at @jcharlesbeauty, where he boasts upwards of 420,000 followers just one year since . "Fingers work great. James Charles Dickinson is CoverGirl magazine first CoverBoy. Roncal says the goal for her and RuPaul's mascara was to deliver drag queen-level false lashes in a single tube, and that's exactly what this product does with a unique square-shaped brush and "fierce, molded bristles" that comb through every lash with ease. For an optimal experience visit our site on another browser. I purchased a glitter and a set of lashes. Jaleesa M. Jones . Here are some of his different makeup creations that prove just how talented he is. Allure may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with Sequins (matte black, pictured above), Hey Sis (almost-black burgundy) and Mighty Love (deep red) have rich, one-swipe pigment that can be left to dry as is or diffused into smoky looks. new eczema treatment 2022 australia . Gem is . That, however, is set to change this week with RuPaul's release of his long-anticipated collection with Mally Beauty, a beloved brand founded by celebrity makeup artist Mally Roncal. Who owns Gatorade: Coke or Pepsi? Hmmm well that joke is ruined, but who cares! Plus, Hollywood-based fans can catch Willam at a special one-day pop-up shop on Sept. 14 and shop the brand IRL at 1646 N Cherokee Ave. in Los Angeles, California. ", RELATED: 15 drugstore mascaras celebrity makeup artists can't live without. Popular makeup artist Patrick Starrr recently launched his own collection with MAC Cosmetics, and James Charles made history as CoverGirl's first CoverBoy.Now another up-and-coming YouTuber is making waves, this time for an even more heartwarming reason. But the partnership may also signal changing tides both in the gendered world of makeup and in American culture at large. James Charles is no exception. I think its so important to love who you are and be comfortable in your own skin, James told BuzzFeed. This is pretty major, if you ask me. To enjoy our website, you'll need to enable JavaScript in your web browser. One of the makeup industrys largest brands announced on Instagram that the 17-year-old makeup artist from New York is its newest model. The full collection, available now, consists of six pairs of falsies, five lip varnishes, and four chunky glitter jellies. So I retook my senior photos & brought my ring light with me so my highlight would be poppin. The transformation will take your breath away. User Agreement and Privacy Policy and Cookie Statement and American cosmetics brand CoverGirl has chosen its first-ever male model as its official ambassador, in the face of 17-year-old YouTube star and New York-based makeup artist James Charles. In a statement, the makeup brand said that all of their CoverGirl models are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful. "Their main target is to eliminate any and all moral standards. The topic of gender confusion and transgenderism has been the subject of much controversy in the United States, with conservative voices such as the Benham brothers speaking out against movements that seek to teach children that they weren't born male or female, but instead can choose what gender they want to be on any given day. Fellow CoverGirl spokesmodel Katy Perry broke the news early Tuesday morning. Do whatever makes you happy." Oct 14, 2016 - 17 year old New York-based makeup artist James Charles is a new sensation on Instagram with over 500k followers there and another 75k subscribers on YouTube. So I retook my senior photos & brought my ring light with me so my highlight would be poppin. 2023 Cond Nast. "But I think because people think they only have to use brushes, they don't realize the power in using a sponge-tip applicator to put on shadows.". So its not surprising that its male cosmetics at this point.. Are gender roles relaxing inthe world of makeup? This message will appear once per week The lashes are available in six styles: 301&Done in Black, Day Lash, Party Girl Lash, Pigeon, Fiver Blue, and 301&Done in Blue. If you aren't already obsessed with Willam, I don't want to judge you, but uh, I'm about to turn your world upside down. I purchased a glitter and a .more. If you need help purchasing a product directly from Allure, go to our FAQ. The brand announced that James Charles, a 17-year-old makeup artist from New York, is its newest model. As for the brand name, Willam decided to go with something a little cheeky and so classically drag: "Covergirl dont cover boy is the oldest drag joke in the book," he says. Each of them contains just enough glitter to give them a wet-looking finish, but not so much that they're uncomfortable to wear. "I started my Instagram one year ago to inspire others and as an artistic outlet to challenge myself creatively. log out. "Very durable. Take our 'parent company' quiz! GameStop Moderna Pfizer Johnson & Johnson AstraZeneca Walgreens Best Buy Novavax SpaceX Tesla. For example, the transfer-proof Coverboy Lip Varnishes ($16) come in five shades: TruBlue (pastel blue, pictured above), Truffle (gold), Blackballed (black), Puss (neon pink), and Red (bright, neutral red). Follow Facebook.com/CosmoBeauty. From hair trends to relationship advice, our daily newsletter has everything you need to sound like a person whos on TikTok, even if you arent. Vote for your favorite beauty products now! #COVERGIRLJames! Her most recent discovery: De La Cruz Sulfur Ointment, which will change your blemish-clearing game! Your subscription to HelloGiggles.com is part of the Dotdash Meredith Beauty & Style Group, CoverGirl announced their first official Cover Boy. "You don't have to glob it on," RuPaul agrees. All the Weird Areas You Can Get Injectables. Blueball is a vibrant true blue packed with silver star-shaped glitters. Get ready for some exciting news. Goldie is a golden base with green undertones and holographic glitter. Get non-boring fashion and beauty news directly in your feed. James Charles, a 17-year-old makeup artist from New York, will be the new face of the iconic cosmetics brand. Here he is with Katy Perry (that highlight tho!!! Honored to have the pleasure to announce the very first COVERBOY, James Charles! she wrote on Instagram. "I think what makes COVERBOY different is that it is designed to make everyone look glamorous, its not just for drag queens," he adds. Her and RuPaul's creamy version puts the best of both worlds into a single buildable shade, which Roncal says "look natural but slightly like you could see from outer space."